Privacy-Policy - Prelax Infotech | #1 Website and App Development Company in Surat, India

Prelax Infotech is a proprietorship firm, whose registered office is at 615 to 618, Infinity tower , Lal Darwaja Station Rd, beside Ayurvedic Collage, near railway station, Lal Darwaja, Varachha, Surat, Gujarat 395003, is responsible for overseeing the personal information we collect from you. Prelax Infotech is referred to in this Privacy Policy as “Prelax Infotech”, “us”, “we” or “our”.

We are dedicated to delivering enjoyable and engaging digital entertainment. This Privacy Policy outlines how we may utilize personal data about you concerning: our primary website www.prelax.in or any other sites provided by us periodically (“websites”); our mobile applications (“apps”); and

Any products, forums, and services available through our apps or websites, or provided by us in any other manner is referred to collectively in this Privacy Policy as our “Services”

This Privacy Policy regulates how we collect, store, and utilize personal information through our websites, apps, and Services. It gives you information about what personal data we gather from you, how we utilize it, and your rights concerning your personal information in our possession. Please review this Privacy Policy thoroughly.

External Websites

Please note that the Services may include links to websites or other services owned and operated by external/third parties. Prelax Infotech does not endorse any such third-party services. We are not responsible or liable for any outcomes resulting from your visit to or use of these services. Prelax Infotech urges the advices that you review the privacy policies and cookie usage of these third parties.

What data is collected by Prelax Infotech for Application Operations?

Data provided directly by you :

The primary aim of collecting data is to verify user identities and maintain records of app progression. When you create an account directly through our Services, we gather your date of birth, location, username, avatar, password, and email address. If you make any in app purchases such as buying currency in app, we collect and store the information you provide, including your name, contact details, and details such as payment modes or purchase history.

We will additionally gather information that you provide when filing a complaint, seeking technical support, or reporting issues related to any of our Services. This includes contributions or posts made on our community pages. Data may be collected when you use our services, even when you are not a registered user.

Information regarding your location, device type, model, operating system version, platform, and any applications used alongside our Services. Data relating to your searches in the app/service including any purchases made by you. How frequently you access or utilize our Services and the duration of your usage.

If you access our Services through a third-party account like Facebook or Google, we will gather specific information related to your account with those third parties. This includes your name, user ID, location (country and/or city), email address, date of birth, details from your public profile such as friends and connections, login credentials, avatar, and other data based on your interaction with our Services. You can control the information shared by these third parties with us by adjusting your preferences using the privacy settings available on their platforms.

At times, we enlist the assistance of third-party advertising companies to aid in gathering this information. More details can be found in the section titled “Third Party Advertising Companies” below.

How does Prelax Infotech utilize this data and what is our legal justification for processing it?

1. Use of data which is essential to provide services :

We gather, store, and utilize specific data because it is essential for Prelax Infotech to grant you access to our Services in accordance with the applicable terms and conditions. This includes:
Ensuring a consistent and personalized experience across various devices, platforms, and sections of our Services. For instance, maintaining your progress across devices and displaying your profile picture to your social media connections such as Facebook friends who also use our Services.

To prevent customers from accessing Prelax Infotech’s Services from restricted territories or attempting to access inappropriate content in violation of our terms and conditions.
To verify compliance with our terms and conditions when you use our Services and to take appropriate action if violations occur.
To oversee chat messages in forums, ensuring restrictions on harmful, infringing, or illegal content, and to handle any refund requests initiated by you.

2. This applies to following Data :

Your username and password required for logging into your account across any device for our Services.
We collect your contact details to communicate important updates regarding legal terms related to the Services you’ve requested, as per our terms and conditions.
Your name, contact details, device operating system details, browser version, and IP address are gathered to provide technical support and address service-related queries you raise.
At times, we use your data for purposes related to enhancing the effectiveness of our Services. We believe these activities are justified by our legitimate interest and are unlikely to raise privacy concerns for you.

3. We utilize your data to serve our legitimate interests in the following manners :

To identify and mitigate fraud, hacking, and/or cheating. To keep our services protected and secured.

To personalize the services and make it customized. To enhance the Services, for analysis and reporting purposes (including logging any service interruptions for reporting, where we may engage a third party for assistance).

Monitoring your interaction with our Services across various apps and platforms to deliver a unified user experience.
Linking social media accounts that you have connected to our Services (e.g., Facebook or Google) for seamless integration.

To comprehend your preferences and tailor your interaction with our Services.

We may send you service-related push notifications for specific Services, which you can opt out of or disable by adjusting the settings on your device.

To inform you about events or promotions that may interest you within our application. To assist in managing and delivering advertising tailored to you.
To store your preferences regarding advertising and marketing communications. To offer customer support as requested.

4. Data utilized with your explicit permission :

We gather and store your email address with your consent to send promotional offers and marketing communications about Services we believe may interest you (details provided below). With your consent, we also use your data to offer additional Services via email that we think you may find appealing.
Certain third-party advertising companies we collaborate with collect, use, and store data about you with your consent when you use our Services to deliver targeted advertising. For more information on our partnerships with third-party advertising companies and how you can manage your consents, please refer to the section titled ‘Third Party Advertising Companies’ below.

You have the option to revoke your consent at any time using the privacy settings within our apps or the profile settings on our websites. This action will stop you from receiving these marketing messages.

Does Prelax Infotech engage in sending marketing communications, and if so, how can I opt out ?

If you have given your consent, Prelax Infotech may send you marketing communications regarding our other Services that we believe may interest you via email. These communications will only pertain to the specified similar Services of Prelax Infotech for which you have provided consent to receive. We do not share your data with third parties for them to send you direct marketing communications via email or push notifications without obtaining your consent first. Please refer to the section below concerning third-party advertising for details on advertising practices involving third parties on our Services.

You can opt out of receiving any direct marketing communications that we (or any third party to whom we have disclosed your personal information with your consent) may send you by using the unsubscribe option in those marketing emails. Regarding push notifications, you can choose not to accept them or disable them by adjusting the settings on your device.

What measures does Prelax Infotech take to safeguard data ?

Prelax Infotech employs robust physical, electronic, and managerial security measures to safeguard the data we handle against loss, misuse, alteration, and unauthorized access. These measures include industry-standard practices such as encryption, secure physical facilities, firewalls, and password protection systems. For instance, sensitive information like your email address and password are encrypted to prevent unauthorized use.

Access to your data is restricted to employees who require it to perform their duties in delivering our Services. We regularly review our security procedures to incorporate new technologies and updated methods to ensure ongoing protection of your data.

While we strive to protect your data to the best of our abilities, please note that transmitting information over the internet is inherently not entirely secure. Therefore, any transmission of data to us via the internet is done at your own risk. Once we receive your data, we utilize the security procedures and features outlined in this section to prevent unauthorized access.

For how long does Prelax Infotech retain data ?

Prelax Infotech retains data only for as long as it is necessary and relevant for the original purpose of collection or as required by law. This ensures that we keep your data for the minimum reasonable period needed to provide our Services effectively. In cases where you choose to delete your account, some data may remain in our systems for administrative reasons or to address any legal obligations or disputes. For further inquiries, please contact us at info@prelax.in.

What information is shared with or accessed by third parties ?

Prelax Infotech will share your data with various third party as follows :

We utilize third parties to assist in managing your information and the Services. These include our cloud service provider, customer service and technical support provider, software and app developers, marketing delivery companies, and IT maintenance providers. These companies are authorized to process data on our behalf solely to provide the necessary services to us and are prohibited from using it for their own purposes.

We share your data with our third-party payment providers where you have specifically asked us to complete any in-app purchases. These third-party payment providers may also request us to share your data with them to confirm the nature of any payment transaction and to verify your identity and payment details.

For certain Services, you have the option to create a profile that may be seen by other users. These users can opt to add you as a friend. You can manage your profile settings using the ‘edit profile’ feature within our Services whenever you choose.

We or our third-party partners may share your personal data as required or permitted by law, or to protect our rights or the rights of any third party. Additionally, we may disclose your data to third parties to prevent fraud, abusive or unlawful activities, or to demonstrate our adherence to other terms or legal requirements. Prelax Infotech may share your information with third parties in relation to the acquisition, transfer, or sale involving Prelax Infotech.

If you opt to use any Services via a third-party platform like Facebook or Google, that platform may gather additional information about you (including your usage of the Services) as per its terms and privacy policy. Occasionally, they may also share some data with us. You can manage your privacy preferences through the settings provided on that third-party platform. Any third parties handling your data on our behalf must process it in compliance with your rights, our instructions, and relevant laws.

Advertising companies from third parties

Our aim is to ensure that our advertising and marketing resonate with your interests and those of our customers. To achieve this, we employ third-party advertising and technology companies to deliver advertisements and/or provide aggregated data to assist in delivering ads when you interact with our Services. These companies, including third-party technology providers, gather data about you to create a profile of your preferences based on your activities within our Services. We also utilize these entities to automatically collect information from your interactions with our Services to help determine which ads are displayed to you and your subsequent actions. Furthermore, we share data with providers of web analytics tools, such as Google Analytics, which we utilize to analyze how you use our Services.

These third-party advertising companies will collect and utilize your data to deliver more personalized advertising that aligns with your preferences, with your explicit consent. You have the ability to manage and revoke your consent at any time by accessing the app settings page or your profile page within our Services. If you choose not to provide or withdraw consent for receiving targeted advertising tailored to your preferences, or if we are aware that you are under 16 years old, we will continue to display advertisements when you use our Services, but these ads will no longer be customized based on your preferences.

At times, these third parties may also utilize the data they gather for their own objectives. For instance, they might aggregate your data with other information they possess to enhance advertising-related services offered to other clients.

For further details regarding the third-party advertising companies that collect, use, and store data about you, as well as information on the use of cookies and other tracking technologies on our Services, please refer to our Cookies Policy.

We may also disclose your data to social media or similar platforms to ensure that you and others receive relevant content on those platforms. For instance, we utilize services like Facebook Custom Audiences and share your Facebook ID or advertising ID in a secure format with Facebook. This enables us to include you in a tailored audience for targeted advertising on Facebook or create audiences of other Facebook users based on information from your profile. You have the option to opt-out of Facebook Custom Audiences through your Facebook privacy settings.

Will data be transferred internationally ?

The data we collect from you will be transferred to and stored at locations outside of India, including the US (where some of our third-party cloud-based servers are based). It may also be processed by other Prelax Infotech group companies or by one of our third-party partners operating outside of India. This transfer is necessary to host the Services, provide you with technical and customer support, perform backups of your data, and process your payment details if you make any in-app purchases.

When you use our Services, your personal information may be sent to the United States and potentially other countries. When we transfer, store, and use personal information collected in European countries outside of these countries, we comply with our legal obligations and ensure that your personal information is subject to appropriate safeguards or transferred to “approved” territories.

While our collection, storage, and use of your personal data will remain regulated by this Privacy Policy, we will consistently ensure that any data transfers are carried out in compliance with applicable laws to guarantee proper protection.

Classification of Data Protection inclusive of GDPR guidelines

We process various types of data that may be covered by multiple legal bases under the General Data Protection Regulation (GDPR). Here, we outline the main legal basis for each category of data we handle:

We have a legitimate interest in performing analytics, measuring usage and conversions, and gathering telemetric data to enhance our Services. To reduce the impact on privacy, we and our processors have implemented various safeguards.

We have a legitimate interest in retaining users’ purchase history to assist in resolving any issues related to purchases and payments.

We have a legitimate interest in allowing third-party advertisements and data collection on our sites and apps to deliver a more personalized advertising experience for our users and visitors. Our trusted partners offer opt-out options and a range of privacy measures to reduce the impact of online advertising on privacy.

Processing your username, email, password, cookie data, IP address, app network IDs, app information, and similar details is contractually required to fulfill our commitments under the Terms of Service. This allows us to deliver high-quality apps and a social app network from both us and our partners.

Cross border Transfer

Any Personal Information collected by Prelax may be stored globally, either in the cloud or on the servers of our service providers. When transferring your Personal Information across borders, we will take appropriate measures to ensure it is handled securely and in accordance with the practices outlined in this Privacy Policy. Be aware that privacy laws differ by jurisdiction, so the legal standards governing your information in the locations it is transferred to, stored, or processed may differ from those in your country of residence.

By sharing your information with Prelax, you agree to have your Personal Information stored in these locations.

If you are accessing our Services from the European Union or other regions with data protection laws, you acknowledge and consent to the transfer of your information to India and other countries, as well as the global processing of your data. This transfer is necessary for hosting the Services, delivering technical and customer support, backing up your data, and processing your payment details for any in-app purchases.

By visiting the Site, using our Apps, utilizing the Services, or otherwise sharing information with us, you consent to having any privacy-related disputes or issues concerning this Privacy Policy governed by the laws of India. Any disputes related to Prelax or the Site will be resolved in accordance with the Terms of Service.

Opt-Out (Right to Limit Data Use)

You have the right to retract your consent for certain uses and disclosures of your Personal Information. If you have previously consented to Prelax’s processing of your Personal Information, you may withdraw that consent at any time by submitting an in-app support ticket or contacting info@prelax.in. Please be aware that even if you opt out, we may still collect and utilize anonymized, non-Personal Information related to your activities on our Services.

Additionally, please be aware that some records, such as those related to payments or customer service issues, will be retained for legal and accounting reasons. If you have submitted or posted content through the Service, we may not be able to remove it.

1) Email Correspondence: If you receive an unsolicited email from us, you can use the unsubscribe link at the bottom of the email to stop receiving future messages. We will handle your request promptly upon receipt. Please note that you will still receive transaction-related emails concerning products or Services you have requested.

2 ) Mobile Gadgets: Prelax may occasionally send push notifications through our mobile apps to provide updates, high scores, and other relevant information. You can opt out of receiving these notifications at any time by adjusting the settings on your mobile device. Additionally, if you use our mobile apps, Prelax may collect location-based data. You can disable this data collection by modifying the settings on your mobile device.

3 ) Cookies and online or targeted advertising: As mentioned, you can prevent or limit the placement of cookies on your computer or delete them from your browser by modifying your web browser settings.

The online advertising sector also offers websites where you can opt out of receiving targeted ads from our data partners and other advertising partners involved in self-regulatory programs. Additionally, you can choose not to participate in Google Analytics.

On mobile devices, you can reset the Advertising Identifier (such as an IDFA) through your device’s settings, which will stop the use of existing behavioral data linked to the previous Advertising Identifier. Additionally, depending on your platform provider (like Apple or Google), you may be able to install apps, such as the Digital Advertising Alliance’s “AppChoices” app, which offer control over the collection and use of cross-app data for personalized advertising. Similar to the opt-out tools available for the web, these mobile opt-out tools are provided by third parties, and Prelax does not manage or control these tools or the options they provide through them.

To clarify, whether you use our opt-out or an industry-wide opt-out, these cookie-based opt-outs need to be applied on each device and browser individually. For instance, opting out on your computer browser does not carry over to your mobile device.

Rights to Access, Correction, Deletion, and Limitation

You have the right to request access to, correction, or deletion of your Personal Information. You can manage your data as outlined in this Privacy Policy and may have additional rights regarding that information, as detailed below. To exercise these rights, you can submit a help ticket directly through the in-app ‘Help’ section or contact Prelax via email at info@prelax.in. Please be aware that we will require adequate information to verify your identity before we can process your request. Once we have confirmed your identity, we will handle your request within a reasonable period and in compliance with relevant laws.

1. Viewing, Modifying, or Amending Your Data

You are responsible for keeping your account information accurate, complete, and current. However, we offer functionality to update or correct your details directly within the app. You can access various information in-app, such as your username, profile picture, app performance, progress, virtual items, chats, or any other details you’ve entered. For information you cannot update or access directly, please submit a help ticket through the in-app ‘Help’ section or reach out to us at info@prelax.in.

2. Removing Your Data

You have the right to request the deletion of your personal information, in accordance with our data retention policy outlined below. To delete your personal information from any specific app you’ve installed, please submit a help ticket through the ‘Help’ section within that app. If you have used multiple Prelax apps and wish to delete your personal information from all of them, please open a help ticket in each app through the ‘Help’ section, or contact us at info@prelax.in for help. Please be aware that deleting your personal information may prevent you from using or accessing the Services. Additionally, if you share devices with someone else who uses the Services, they may lose their app progress or related account information and access. If you choose to use or access the Services again, Prelax might treat this as a new account and may collect personal information for that account as outlined in this Privacy Policy.

Data Storage

Prelax retains the personal information we collect as outlined in this Privacy Policy for the duration of your use of our Services or for as long as needed to fulfill the purposes for which it was collected. This includes providing our Services, resolving disputes, establishing legal defenses, conducting audits, pursuing legitimate business interests, enforcing our agreements, and complying with applicable laws.

Child Privacy

Most of our Services are not specifically designed for children. However, if children under the age of 16 use our Services, we advise parents and guardians to regularly clear their browser cache and/or browsing history to remove cookies.

In some cases, children under 16 may be able to register for an account and access apps and other content, provided they have parental or guardian consent. For these users, their accounts will be restricted to features and content that we consider suitable for children.

If you are under 16 and have registered to use our Services, we will only collect and process a limited amount of data about you.

We collect your date of birth and email address to facilitate your login and use of the Services you have registered for. This information helps us ensure that users are not accessing Services deemed inappropriate for their age. Additionally, we use this data to address any questions or one-time customer support requests you may have. We believe it is in our legitimate interest to process your data for these purposes, as it enables us to offer better customer and technical support, enhancing your overall experience with our Services. The benefits of this use outweigh any potential impact on you.

For Parents/Caretakers

If you wish to review, update, delete, or prevent further collection or use of your child’s information, please email our Data Protection Officer at info@prelax.in. Be sure to include your email address and a contact telephone number. To safeguard your child’s privacy and security, we will take appropriate measures to verify your identity before providing access to the information we hold about your child.

We also advise parents to engage with and educate their children about Internet Safety.

How can I delete, limit, or modify my data ?

If you no longer want us to use your data, please contact us. Be aware that this may impact your ability to access certain aspects of our Services, such as making in-app purchases.
You also have the right to request corrections or updates to any outdated or inaccurate data, or to modify how we use your information.

You also have the right to request corrections or updates to any outdated or inaccurate data, or to modify how we use your information.

You have the right to request the deletion of any personal information we hold about you. You may also object to the processing of your data, and we will review any valid objections you present. In some cases, we may not be able to cease using your data, but if that occurs, we will inform you and explain the reasons.

To opt out of receiving promotional emails or newsletters, click the “unsubscribe” link located at the bottom of each email. To modify or remove push notifications, go to the settings section on your device or adjust the settings in your browser if you are using our websites.

If you have an account with us, you can adjust your profile settings within certain apps to control who can add you as a friend.

To exercise any of the rights mentioned above, please contact us at info@prelax.in.

How can I obtain a copy of my data ?

You have the right to ask us to provide you with copies of personal data that we hold about you at any time. Please contact us by emailing info@prelax.in

How can I contact Prelax Infotech ?

If you have any inquiries regarding this Privacy Policy or if you would like to request a copy of the data we hold about you, please reach out to our Data Protection Officer at info@prelax.in

What actions can I take if I need to file a complaint ?

If you are dissatisfied with how your query or complaint is addressed by Prelax Infotech, please inform us by sending an email to info@prelax.in.